{"id":31238,"date":"2012-04-03T10:52:49","date_gmt":"2012-04-03T17:52:49","guid":{"rendered":"http:\/\/bassic-sax.info\/blog\/?p=31238"},"modified":"2024-05-30T10:38:27","modified_gmt":"2024-05-30T17:38:27","slug":"bit-varitone-trivia","status":"publish","type":"post","link":"https:\/\/bassic-sax.info\/blog\/2012\/bit-varitone-trivia\/","title":{"rendered":"Vintage Varitone Ads From 1967"},"content":{"rendered":"

I saw 2 very interesting, vintage Selmer advertisements on eBay this morning. Both were for the Varitone model saxophone, however, only 1 was for the Selmer Paris horns.<\/p>\n

I think it’s safe to say that most of us have heard of the Selmer Varitone model Mark VI. But what I didn’t know\u2014or if I did know, I forgot\u2014was that Selmer also made their Signet series alto and tenor saxophones, in Varitone models.<\/p>\n

The Signet was Selmer’s intermediate level saxophone. It wasn’t a Selmer Paris horn, but was instead made by Selmer USA.<\/p>\n

The ad on eBay currently<\/a> is an interesting look back at how Selmer tried to market this step-up horn to younger players in 1967. They tried to appeal to their aspiring, rock-,star dreams.<\/p>\n

\"1967<\/a><\/p>\n

     Source:  ANTIQUE~GRAPHIQUE<\/h6>\n

The other Varitone ad currently on eBay<\/a> is also from 1967, and is for the Mark VI. In this ad, players are told that with the Varitone they’ll be the 6 busiest players in town. I’m not sure where the 6 comes from. Are only 6 people buying these? Is it a tie-in to the Mark VI? I don’t get it.<\/p>\n

\"1967<\/a><\/p>\n

     Source:  ANTIQUE~GRAPHIQUE<\/h6>\n

One thing I do get however, is that Selmer was clearly appealing to the male saxophone player. In their print ad they state:<\/p>\n

Varitone Makes You the Man with the Power.<\/p><\/blockquote>\n

Yeah, you da’ Man alright…. Jeez… Did women play sax in 1967? I’m thinking surely some did. Some likely even played on Varitone models by Selmer.<\/p>\n

The politics of female saxophone players aside for the moment, these 2 ads are very interesting. Both are being sold by an eBay dealer who specializes in vintage paper. I’ve been keeping an eye out for the vintage ads that ANTIQUE~GRAPHIQUE is selling, and as soon as one suitable for studio comes up, I will be buying it. <\/p>\n

However, since I don’t have a Varitone, I’m going to take a pass one these 2 very interesting, and informative, Selmer advertisements from 1967.<\/p>\n

If you on the other hand, own a Varitone, and think that these 2 ads would look great framed and hanging in your studio, then you have until April 12 to buy them. Both sales run until that date, and both vintage ads have a Buy It Now price of $9.95.<\/p>\n

\n
…this is just my blog<\/em>. <\/span> My \u201creal\u201d <\/b> website is<\/span> www.bassic-sax.info.<\/a> If you\u2019re looking for <\/span> sax info<\/strong>,<\/span> you should check it out too.<\/span>There\u2019s lots<\/em> there! <\/span><\/div>\n
 <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

I saw 2 very interesting, vintage Selmer advertisements on eBay this morning. Both were for the Varitone model saxophone, however, only 1 was for the …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[14],"tags":[660,644,629,29,88,666,38,643,31],"class_list":["post-31238","post","type-post","status-publish","format-standard","hentry","category-selmer","tag-ebay","tag-photos","tag-selmer","tag-selmer-mark-vi","tag-selmer-usa","tag-varitone","tag-vintage-ads","tag-vintage-horns","tag-vintage-sax"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t