{"id":41811,"date":"2014-05-31T10:08:43","date_gmt":"2014-05-31T18:08:43","guid":{"rendered":"http:\/\/bassic-sax.info\/blog\/?p=41811"},"modified":"2024-06-13T08:50:24","modified_gmt":"2024-06-13T15:50:24","slug":"seles-by-selmer-anyone-surprised","status":"publish","type":"post","link":"https:\/\/bassic-sax.info\/blog\/2014\/seles-by-selmer-anyone-surprised\/","title":{"rendered":"SeleS by Selmer: Anyone Surprised?"},"content":{"rendered":"

\"SeleS<\/a><\/p>\n

On May 26 Selmer Paris had a press release that likely shouldn’t have come as a surprise to many. Selmer announced its new brand, SeleS, to the public<\/a>.<\/p>\n

\"SeleS<\/a><\/p>\n

What does this mean to the once mighty Selmer Paris name? Maybe I’m wrong, but to me it seems to spell trouble. They’re most likely losing money to the mass-produced, machine-assembled cheap horns from Asia, and they’re trying to figure out a way to stay in the game.<\/p>\n

Let’s face it, while there are certainly always going to be a small, select number of players who are going to choose to spend $7,000+ on a new baritone sax, there will be far more players who are willing\/able to spend $5000 or less on one. (No actual word on what a SeleS baritone saxophone is going to cost. I just pulled the $5000 figure out of my ass. \ud83d\ude09 )<\/p>\n

Selmer Paris was kind enough to provide a video featuring their President and Managing Director, Brigitte Selmer. It was her great-grandfather Henri, who founded the Selmer Paris company in 1885.<\/p>\n